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GTA 6 Marketing and Promotional Partnerships

Rockstar Games partners with various organizations, including the Miami Heat, to promote Grand Theft Auto 6 through special events and themed merchandise.

  1. Rockstar Games Collaborates with Miami Heat for GTA 6 'Vice City' Event

    Rockstar Games has partnered with the Miami Heat for a special event ahead of Grand Theft Auto 6's release, featuring themed uniforms, a transformed stadium, and exclusive merchandise.