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Saber Interactive CCO Defends Comms Strategy Amid Backlash
At Gamescom, Saber Interactive CCO Tim Willits defends the studio's communications approach and credits its spread-out resource model for avoiding industry-wide layoffs and reliance on mega-budget games.
- Saber Interactive Draws Line on AI Use in Big Licensed Games, Stands Firm Amid Rideshare Stimulator Backlash
Saber Interactive CCO Tim Willits says generative AI won't be used in major licensed titles like Space Marine 3, even as the studio defends its AI experimentation in Rideshare Stimulator and weathers criticism over a writer's claims she was replaced by ChatGPT.
- Saber Interactive CCO Defends Studio's Comms Strategy and Business Model Amid Controversy
At Gamescom, Saber Interactive CCO Tim Willits told PC Gamer the studio won't change its communications approach despite recent backlash, while also crediting the studio's spread-out resource model for helping it avoid industry-wide struggles like layoffs and reliance on mega-budget games.