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Miami Beach Votes to Negotiate GTA 6 Marketing Deal After Divided Vote

Miami Beach commissioners voted 4-3 to let the city negotiate a promotional partnership tied to Grand Theft Auto 6, with officials describing a low-key campaign involving beach umbrellas rather than city landmarks, despite objections over the game's violent content.

2 outlets
Business

Miami Beach Narrowly Approves Negotiations for GTA 6 Marketing Deal With Rockstar Games

Miami Beach commissioners voted 4-3 to let the city negotiate an advertising deal with Rockstar Games for Grand Theft Auto 6, sparking debate over the game's violence versus millions in potential city funding.

3 outlets
Business

Miami-Dade Officials Pitch GTA 6 Tie-In, but County Sheriff Pushes Back

A Miami-Dade County pitch deck proposing a marketing partnership with Rockstar Games around Grand Theft Auto 6 has drawn public opposition from the county's sheriff and at least one commissioner, even as officials tout potential revenue and tourism benefits.

4 outlets
Business

Miami-Dade Officials Clash Over Pitch to Turn County Into Real-Life Vice City for GTA 6

Miami-Dade Mayor Daniella Levine Cava pitched Rockstar Games a marketing collaboration transforming parts of the county into Grand Theft Auto 6's Vice City, but the county's sheriff, a commissioner, and members of the judiciary have pushed back, calling the game's crime themes incompatible with the region's image.

4 outlets

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